Disney’s Beauty and the Beast Mobile game from the movie | UX / UI Design

Studio : Hibernum Création
Publisher : Disney
Platform : iPad, iPhone & Android

I was UX/UI Designer | 2D Artist | Motion Designer on the mobile game from the movie « Beauty and the Beast » from Disney

Disney launched a mobile game for iPhone and iPad based on the film Beauty and the Beast. The gameplay relied on Match-3 mechanics similar to Candy Crush, combining puzzle-solving, level progression and narrative elements from the movie. For the mobile version i contributed to the UX and UI design on iPad, ensuring that the magical universe of the film was translated into a playful and accessible format for a young audience.

The game was primarily targeted at girls aged 4 to 14 but also retained strong appeal for a broader family audience including teenagers and adults who are Disney fans.
The UX/UI constraints included:

– Ease of use for children with little experience using mobile interfaces.
– Intuitive navigation relying on symbols and visuals rather than text.
– A visual universe faithful to the graphic and narrative codes of Disney and Beauty and the Beast.

• UX Design (Mobile)

– Creation of wireframes in collaboration with Game designers and developers to visualize user flows and validate the sequence of actions before prototyping.
– Design of fluid and accessible user journeys, reducing unnecessary steps and making levels easy to understand.
– Clear visual hierarchy to guide players through the game and their progression.

• UI Design (iPad)

– Design and 2D art of graphic elements inspired by the film and the Art Nouveau era (colors, typography, Architecture, atmosphere)
– Collaboration with game designers to align aesthetics, Match-3 gameplay, and technical constraints
– Motion Design
– FX Design